Seed Round · 2026 Product live

01 Vision

The SaaSpocalypse is here.
We're causing it.

Right now, businesses have two bad choices: rent rigid software that doesn't quite fit, or pay millions for a custom build that takes years. We fixed this. Handrail delivers fully custom, enterprise-grade software for a fraction of the traditional cost and time. The platform is built, live, and shipping today.

25yrs

Engineering pedigree

$5M

Seed round

$6M

Yr 3 net cash flow

100%

Product Ready

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02 The Problem

Software should fit the business. Right now, the business has to fit the software.

Most companies are trapped between off-the-shelf tools that almost work and custom projects that take too long and cost too much.

01

Small changes cost a fortune.

A simple tweak to a dashboard can trigger a six-month delay and a six-figure bill from traditional developers.

02

Nothing talks to each other.

HR, inventory, and sales all live in different systems that don't connect.

03

Workarounds become the rule.

Employees spend their days doing manual data entry just to make the software work.

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03 The Solution

AI writes code fast.
But AI can't run a business.

AI makes writing code incredibly cheap, but an AI bot can't manage a company's security, server hosting, or legal compliance. That is the gap between a cool tech demo and a product a Fortune 500 company will actually buy.

Demo: generate code

Fast and cheap

vs.

Reality: deliver the product

Secure · hosted · supported

A

Pure AI builds fragile toys.

They can sprint to a prototype, but they do not own uptime, customer data, audits, or what happens when the system breaks.

B

Legacy agencies build slowly.

They reduce risk by adding people, meetings, and months. The result is expensive software that is hard to change by launch day.

C

Handrail is the bridge.

The old paradigm was "Cheap, Fast, Good: Choose 2." Handrail breaks that paradigm. Now, you get all three.

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04 How It Works

We treat custom software
like a monthly utility.

The basics are already built, the custom work moves fast, and real engineers make sure every release is secure and ready to use.

→

We don't reinvent the wheel.

Things like logins, security trails, and databases are already built on our platform. We never charge to build the basics.

→

We use AI for speed.

We use AI tools to quickly build the specific, custom workflows a client actually needs.

→

Humans guarantee the quality.

Real engineers review the code, test it, and deploy it securely.

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05 Product Proof

Handrail Serves Paying Customers today

Customers can see what is being built, what has shipped, and what it costs. Field teams get mobile access, leaders get a clear record, and the system keeps improving after launch.

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06 Market

The spend is already there.
The buyer just wants it to fit.

Companies already spend huge budgets on business software, consulting, and custom development. Handrail gives them one practical path to replace broken workflows without gambling on a giant rebuild.

Large existing budget

Global enterprise business software spend

$316B

Near-term buyer set

North American mid-market and enterprise software

$98B

First five years

Custom workflow and dashboard projects

$4.2B

Sources: Gartner Enterprise Application Software · IDC Custom Software Spend · Statista 2025–2030.

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07 Business Model

Predictable,
recurring revenue.

Customers pay a single monthly bill broken into two parts: platform access and a development retainer. The software we build is theirs; the relationship keeps growing.

01 · Platform access

As the company grows, we grow.

$100/ user / month

As the company grows, our revenue grows without us having to do extra work. An 18,000-employee enterprise can become $10M+ in annual user revenue.

02 · Development retainer

The system keeps getting better.

$4K+/ month

Instead of buying software once and watching it get outdated, clients pay a monthly retainer so we can continuously update and improve their system.

Reference math · how one customer can grow

Land · Mo 0

200 users · $4K retainer

$24K monthly

$288K annual

→

Prove · Mo 6

800 users · $8K retainer

$88K monthly

$1.06M annual

→

Expand · Mo 18

3,000 users · $20K retainer

$320K monthly

$3.84M annual

→

Embed · Mo 36

8,000 users · $40K retainer

$840K monthly

$10.08M annual

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08 Defensibility

Big tech sells tools.
We sell a finished result.

Giant AI companies want to sell automated tools to millions of developers. They do not want to manage a client's servers, handle their security audits, or answer the phone when a system breaks. We do.

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We take the hard part.

Customers do not want another tool to manage. They want a working system that someone owns.

→

We answer for the result.

We take on the delivery risk, support the release, and stay accountable after launch.

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We handle real operations.

Security, mobile access, old systems, training, and support are part of the job. We do not leave them to the customer.

	AI Speed	Human Review	Custom Delivery	Hardware / Mobile	Compliance
Handrail	●	●	●	●	●
SAP / Oracle / Workday	○	●	○	○	●
GitHub Copilot / Replit	●	○	●	○	○
Traditional dev agencies	○	●	●	○	○
In-house dev teams	○	●	●	○	○

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09 Team

Built by people who have
shipped for 25 years.

Handrail was built inside Hitcents, a 25-year software firm. The platform is already supported by people who know how to build, launch, and maintain serious business software.

Founding leadership

Clinton Mills, CEO — **Clinton Mills** CEO

Josh Huddy, Head of Product — **Josh Huddy** Head of Product

Robert Camp, Head of Infrastructure — **Robert Camp** Head of Infrastructure

Track record · sample sectors

ERP Software

Gaming

Networking & Hardware

E Commerce

01

Proven operations.

Testing, deployment, and engineering support already exist.

02

Focused company.

Handrail becomes its own company at close while Hitcents remains the engineering backbone.

03

Product already built.

The money funds sales momentum, not a research project.

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10 Trajectory

From launch to growth round in 18 months.

The $5M seed round funds a focused 7-person sales team. Their job is to prove the sales motion, land the first major customers, and raise the next round from a stronger position.

Month 0–3

Build the sales team.

Hire revenue leadership, sales, marketing, and account support. Hitcents continues to support engineering.

Month 3–9

Land the first 3 Growth Accounts.

Deliver the first workflow wins, turn them into case studies, and complete the first security review targets.

Month 9–15

Make sales repeatable.

Turn early wins into a repeatable pitch, clearer pricing, and a stronger pipeline.

Month 15–18

Raise the next round.

7 to 10 enterprise deployments, 5,000+ active seats, and $4M in annual recurring revenue by year 2.

7–10

Enterprise logos

First-wave wedge customers across regulated mid-market.

5,000+

Active platform users

$100 per user per month, growing as more employees use the system.

$4M

Annual Rev by year 2

Monthly platform fees plus ongoing development retainers.

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11 The Ask

Raising $5M
to fund our sales team.

The product is fully built and incubated inside an engineering firm with a 25-year track record. We are not raising money to figure out the technology. This $5M goes entirely toward hiring our core sales team to land our first major enterprise customers over the next 18 months.

Target raise: $5M · Lead check: $2.5M+ · Post-money valuation range: $22-28M

Use of funds

18 month plan

Go to Market

$2.25M

Revenue leader · sales · marketing

Customer Delivery

$1.25M

Project leads · testing · account support

Security & Compliance

$1.00M

Security reviews · audits · customer requirements

Reserve & Working Capital

$0.50M

Buffer · legal · contingency

7-person strike team → First enterprise customers → Growth round in 18 mo.

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12 The Challenge

Give us one broken workflow.
Watch Handrail build it live.

Pick a painful workflow from a portfolio company: approvals, reporting, field operations, onboarding, compliance, or the spreadsheet that should have died years ago. We will scope it in the room and show how quickly it can become real software.

Product is live Fast build proof $5K deployment math

partnerships@hitcents.com

A Hitcents company · Bowling Green, KY

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The SaaSpocalypse is here. We're causing it.